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A few weeks ago my business partner Keith Baxter, Jon Shugart and I hosted what many are calling the best internet marketing workshop ever (I happen to agree :-) ) , and day 2 of the workshop focused on all the various forms of paid traffic including PPC, CPV, and media buying.

Become a pro at these traffic strategies, and write your own paycheck.

But don’t let anyone fool you…it just ain’t that easy!

It takes a LOT of time and effort to build keyword lists, url lists, write ad copy, structure ad groups, and create banners in a zillion different shapes and sizes. And if you have anyone else do any of this stuff for you, it can get really expensive too. Heck, just one banner set for one campaign can cost you a few hundred bucks minimum.

That’s the bad news…

Now here’s the good news…

Jon has quickly become one of the leading experts in paid traffic, and as you may or may not know, last summer released an incredible piece of software that automated just about every aspect of PPC campaign building from A to Z, called Keyword Rockstar.

If you own that software, then you know it’s truly in a league of it’s own.

But when Jon sent Keith and I over the beta version of the new release that’s coming out next Friday, my jaw hit the floor.

Keith and I jumped on the phone and called him up and said, “Dude, there something we’ve got to tell you…’Keyword Rockstar’ is hands down, the WORST name ever for this piece of software!!!”

Seriously, the ‘keyword’ research and filtering module of this thing is off the chain, BUT it’s only a tiny fraction of what the software can do.

Now, in addition to making the keyword research part light years faster than in the old version (which btw, was the only criticism I ever heard about the earlier version), and the PPC campaign building features more powerful, Jon has added CPV campaign automation, and Media Buying automation to the mix.

Don’t believe it’s the worst name ever? Then take a look at this KR Feature Hot Sheet, and I guarantee you will!

Bottom line is this…

If it has anything to do with any form of paid traffic, the new version of KR automates everything about it that can be automated.

Now the killer news and a window of opportunity:

Jon called us up this morning and was gracious enough offer our subscribers the same limited time offer that he is extending to his own private list…a ‘pre-release’ special Lifetime Access to Keyword Rockstar Software and Training Package that has never been offered before.

But the offer is only for 4 days, and expires at midnight on Tuesday, March 30th.

For lifetime access to Keyword Rockstar, 2 days worth of killer video training material, and a boatload of savings….Go Here Now!

I strongly recommend that you take advantage of this…it’ll be the best decision you make all year for your business!

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Bum MarketerWe all know by now that it pays to be a bum…a bum marketer that is!

Thanks to the name given to this simple marketing strategy by Travis Sago, a marketer for whom I have a great deal of respect. He said, “It’s so easy to make money by writing and distributing articles, you could take any ol bum off the street and they could do it!” Kind of like Geico’s caveman play.

You know what? He’s right. It is easy to make money with article marketing, and you can generate big piles of leads to fuel any business if you can get enough articles written, and sent out to enough quality article directories.

But here’s the thing. Most people are doing it wrong.

Well, let me back up. I should say, “Most people just aren’t doing it nearly as effectively as it could be done.”

Here’s why.

When most people “market like a bum”, they simply write an article and send it out to as many places as they can. The same article with the same title and content. They include a couple links in the article, all pointing at their ‘money site’, then they rinse and repeat with the next one.

That’s all great and good. You’ve taken action and done something, which is more than most, but if you changed things up just a bit, you’d be seeing far greater results much faster!

Here’s what you should be doing.

Step 1: Write an original piece of content and post it to your blog.

Step 2. Take that original article and submit it to one of the top article directories. My personal favorite is Ezine Articles because they always seem to rank so well, but you could choose one like GoArticles or Article Dashboard if you like. Now, most directories allow you to post 2 links within the article, so point one of those links back to the original article on your blog (using anchor text), and the other link to another related site that makes you money or generates a lead for your business.

Step 3. Next bookmark the article you posted in the article directory at one of the social bookmarking sites, like Digg or Stumble Upon or one of the dozens of others. This is crucial! A fantastic, semi-automated service for posting to dozens of sites at once can be found at OnlyWire.com It’s free, and works great.

Step 4. Next, create as many new versions of that article as you can…either outsource the re-writes to someone who’ll do it on the cheap or find a quality article spinning software to create them, and distribute those articles to as many directories as possible. I would recommend using a service to do this or it will take you forever. At least one of the links in these articles should point to your original article on EzineArticles.com, or wherever you posted it. The other link should point back to your blog or lead capture page.

Step 5. Next, summarize the article into bullet points and create a short Power Point slide show. Use screen capture software and read the slide show aloud in order to make a short video…3 min or less.

Step 6. Finally, distribute this video to YouTube and as many other video sharing directories as possible. A great free service to use for distribution to about 20 video directories is TubeMogul.com! If you want maximum promotional power, you may want to check out Traffic Geyser. Make the very first thing you put in the description a link back to your original article posted on the main article directory!

That’s it!

This process will create a traffic avalanche that can’t be stopped.

Do this with one piece of content per day and I guarantee you’ll be generating at least 25-30 leads per day for your business within a month. It’s simple, and it’s very, very powerful!

What has your experience been with ‘Bum Marketing”? Please share in the comment section!

And, if you feel this information has been useful and could help others, feel free to click the little ‘tweet’ or ‘share’ button at the top right of this post….or both!

Categories : General Marketing
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I saw this one coming…

(Article from Foxnews.com)

The Federal Trade Commission will try to regulate blogging for the first time, requiring writers on the Web to clearly disclose any freebies or payments they get from companies for reviewing their products.

The FTC said Monday its commissioners voted 4-0 to approve the final Web guidelines, which had been expected. Violating the rules, which take effect Dec. 1, could bring fines up to $11,000 per violation. Bloggers or advertisers also could face injunctions and be ordered to reimburse consumers for financial losses stemming from inappropriate product reviews.

The commission stopped short of specifying how bloggers must disclose conflicts of interest. Rich Cleland, assistant director of the FTC’s advertising practices division, said the disclosure must be “clear and conspicuous,” no matter what form it will take.

Click Here for the rest of the article….

Categories : Marketing News
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One of my mentors taught me a powerful 5 Step Daily Formula for achieving anything you want in life. I wanted to pass it along to you this morning.

1. Visualize Your Goals – Start each day with some quiet time where you sit alone and draw the picture in your mind of exactly what your life looks like when your goals have been met. Stimulate all your senses. What do you see? What do you smell? What do you feel? etc.

2. Income Producing Action – Every day must include income producing activity that gets you a step closer to your financial goals.

3. Personal Development – It is crucial to keep your body and mind in a positive, productive state. Do something each and every day to better yourself and your mindset.

4. Mastermind With Other Leaders - Get plugged into a group of people who share your interests and desires and have common goals. The power of the mastermind in immeasurable and as Napoleon Hill concluded, is a common trait among all mega successful entrepreneurs.

5. Cultivate the Expectation of Leadership – It does not matter where you are today. Position yourself at the top. Imagine that you have already arrived, and walk the walk, and talk the talk. Act like a leader and you will become that leader.

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fastmoneyDan Kennedy, one of the top marketers on the planet, says…. “if you can’t make money WITHOUT money, you can’t make it WITH money” – and that is 100% true. So you don’t need much money to get started online, you only need the right information. So here you go…

Here’s how anybody can make some bucks with less than 1 buck!

Heck, it’s not only how to get money fast…it’s a solid strategy for making big money long term if you stick to it. It really couldn’t get much easier!

Here’s the plan. We’re going to make money with some down and dirty affiliate video marketing.

Step 1 – Go to Clickbank.com, signup for free and get your affiliate ID. Choose a product to promote. Pick one of the top products with a gravity of 100 or higher, in the category of your choice that pays out a nice commission, preferably $30 or more. Don’t worry about what ‘gravity’ means, just trust me. Grab your affiliate link for that product and copy it to your clipboard.

Step 2 – Go to the Google Keyword Tool and enter the main keyword phrase of your product, (example: ‘dog training’) and click, “Get Keyword Ideas”.  Next pick one of the phrases that has a search volume of at least 5000 per month and go to Google and do a search with the phrase in quotations. If the total results are 50,000 or less, you’ve got a winner. The higher the monthly search with 50,000 or under competing pages the better, and ideally you want to chose a phrase that solves a problem that someone might have….a ‘buying’ keyword phrase.

Step 3 – Once you’ve identified a keyword phrase that fits the criteria, go over to Godaddy.com and here’s where you’re gonna drop some cash. A whopping 89 cents! That’s how much it’s gonna cost you for a .info domain name. The domain name you’re going to choose is www.keywordphrase.info. Buy the domain, then wait about 15 minutes and login to your account.

Step 4 – Once you’re logged into your account, click on “my domains”, choose the domain you just bought and then click on “forward”. In the box that comes up paste in your Clickbank product affiliate link from your clipboard and click OK.

Step 5 – Open up PowerPoint.  If you don’t have PowerPoint you can go to Openoffice.org and download the suite of products for free. The Empress application is the exact same thing as Powerpoint. Ok, now you want to create 4 slides. On those slide you are going to have a short sales message and a few nice looking graphics. You’re going to create your sales message by going to the website of the Clickbank product you’re going to promote and grabbing a few ideas and graphics (with the site owner’s permission of course) from the copy on the page. You can also get free graphics at site like Freefoto.com or Sxc.hu.

Basically slide 1 will be a headline, slide 2 will expose the problem, slide 3 will give a few bulleted benefits, and slide 4 will give the solution and tell the viewer what to do…which will always be “click the link” to visit the website where they will find the solution. If you have the capability to “watermark” your video, you need to do so. You will watermark it with your domain name so that it shows on the bottom of your entire video. If you don’t have watermark software, there are several free applications you can download for free. Just do a Google search for “free watermark software”.

Step 6 – Next, use a screen capture program to record the 4 slide, slide show…it should be about 45 seconds or so. If you have a microphone for your computer ,  just read the slides. If you don’t have a screen capture program, no problem. Just go to JingProject.com and download Jing for free, and record your slide show. Wah lah…instant affiliate video.

Step 7 – Now it’s time to promote the video and get traffic to your affiliate link. Simple. Just go to Tubemogul.com , again totally FREE, and upload your video. The title of your video should include the same keyword phrase from your domain. Remember, when someone clicks on that domain, they are forwarded to the affiliate site. In the description area…this is the MOST important part…you want to start the description by typing your full domian url, including the http://. Then next to the url, tell the viewer all the wonderful benefits they will discover when they click that link. Include the keyword phrase again in that description. Tube mogul will then distribute your video to about 20 of the top online video directories.

That’s it!

For 89 cents and less than 1 hour’s work, you’ve setup a little money making oil well that will continue to send you money for a long time.

Rinse and repeat until you are making as much as you want.

And you thought affiliate marketing was hard. :-)

Categories : Money Making Ideas
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